Saturday, 27 June 2015

Brijraj Vaghani & Manish Traffline +Ridlr MapsAPP



My video with Brij and Manish, who created Traffline & Ridlr. An interesting  David vs Goliath story… Traffline.com -a maps/traffic app for private transport in 11 cities. and Ridlr.in- for public transport (available in 8 cities)  Their USPs Vs google? More localised, information is upto date- bus routes change it will reflect tomorrow.

Classic Indian problem- unstructured data given in hardcopy vernacular languages- and the nightmare of coordinating with various public transport depts in every city- bus, metro, central, harbour, nmmt

How do they get traffic data vs Google’s android? They have tie-ups with fleets that give them realtime GPS support to report traffic- information is more reliable and the consumer battery is not drained.Eg if your GPS is on for a session, app consumes 40% more data- we will never figure in your phone’s battery usage.

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