Sunday, 23 November 2014

Going Digital: How the bottom of the pyramid in India get online- video ...



My video with a very interesting entrepreneur, Paresh Rajde, who runs an assisted model for people who cannot transact online. "Earlier he used to go to railway station/ electricity board to pay bills, today he walks into one of my Suvidhaa centres..."

Even today, only 8% of population are online, 92 % cannot, and most transactions a cash, Without digital access and digital money how do we reach the technology benefit to the masses? Suvidhaa is one alternative.

Suvidhaa, in 7 years,  has a pan india, footprint of over 75,000 small retail touch points across 2800+ towns in India and services over 20 mn unique customers. It has 300 partners across 20 categories of services, from insurance to rail tickets.

Suvidhaa was ranked by Red Herring Inc., amongst Asia’s Top 100 Start-ups in 2009 & nominated for Global 200 Start-ups in 2010 and more recently, as per The Brand Trust Report – India Study 2013, Suvidhaa has been acknowledged & recognized as the “Most Trusted Retail Services Brand”.

Paresh's Links
https://www.linkedin.com/in/pareshrajde
http://www.suvidhaa.com/managementteam
http://www.franchiseindia.com/interviews/Established/Cashing-on-customer-convenience-236/#.VHG6wZOUee8

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