Friday, 6 January 2012

Customer Engagement via Mobile- Capillary Technologies

My chat with Aneesh Reddy, the co-founder and CEO of Capillary Technologies

Capillary is one of the faster growing technology product companies in the custoer engagement solution space, and the largest Retail CRM provider in the country. Established in 2008, Capillary provides next generation customer engagement solutions to retailers and consumer facing businesses.

Capillary currently caters to more than 100 major brands worldwide, reaching over 10 million consumers across 6000+ stores in 500 cities with increased numbers in the offing. The talent pool of 150+ professionals from noted companies like Microsoft, Oracle, Yahoo, dunnhumby, Fair Isaac and best management and engineering institutes in India including IITs and IIMs.

Incubated in IIT Kharagpur, Capillary also focuses on high quality data capture, actionable analytics, instant cross-sell solutions, and instant gratification to generate a far higher ROI on customer engagement for retailers – all delivered through its patent pending cloud + mobile + social platform.

Within a short span of 3 years, Capillary has successfully established a strong presence in the Middle East, United Kingdom, South Africa and Singapore. Capillary’s international operations are run under its subsidiary companies – Capillary Solutions FZ-LLC (Dubai), Capillary Technologies Ltd (UK) and Capillary Technologies SG PTE. LTD. (Singapore).

Capillary is the winner of NASSCOM Emerge 50 – League of Ten 2011, TiE Entrepreneurial Excellence Award 2011 and TechSparks 2011. Capillary was the India Winner of the QPrize 2009, a global business plan contest conducted by Qualcomm Inc., and is a portfolio company of Qualcomm Ventures, with offices in Bangalore, Mumbai, Delhi, Dubai and London.

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